International trade fairs

International Trade Fairs

Trade fairs abroad are an important success factor for European companies. They provide direct access to one of the largest and most dynamic economic areas in the world and offer valuable insights into current market trends, technologies, and competitors.

Personal interaction on site is crucial: in China, trust, relationships, and presence play a central role in building business. International trade fairs provide the ideal platform for this, allowing companies to make contacts, establish partnerships, and visibly strengthen their own brand.

In addition, companies can present their products directly on the market and receive valuable feedback. This allows them to tailor their offerings to local needs and tap into long-term growth potential.

The European joint appearances and delegation programs strengthen access to international markets.

 

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